The Gallery Won’t Save You: How to Actually Sell Your Art at Shows & Events | Art Crush

Getting accepted into a prestigious gallery, art fair, or exhibition feels like a massive win—but it is not the finish line for your creative business.

If you think landing one big show guarantees smooth sailing for the rest of your career, it’s time for a reality check.

In this episode of Art Crush, professional artists Paula Telizyn and Fi Marks dismantle the myth of the big break. Too many artists put the entire responsibility of their success into the hands of a curator or event organizer, only to be let down when the sales don’t automatically roll in.
Paula and Fi discuss the massive mistake artists make on social media when promoting an upcoming show: spending all their energy hyping up the venue while completely forgetting to market their own artwork.
Galleries and event organizers are focused on promoting their spaces. It is your job to promote the transformational value of your original art.

In this episode, we cover:

  • Why relying on a gallery or curator to build your career is a trap.
  • The common social media mistake artists make when accepted into a show.
  • How to stop just having “nice chats” at your booth and start selling your art.
  • Shifting your marketing focus from the event to the client experience.
  • Taking full responsibility for your creative success and art sales.

Listen now to take control of your next exhibition!

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